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| Frequently Asked Questions |
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Why SMS/Text Marketing?
While many owners of small to medium size businesses are aware of SMS marketing, most underestimate the power of this cutting-edge technology. SMS is a perfect way to develop a permission-based marketing program that allows you to deliver relevant information to people who want to hear from you. A good SMS platform will provide you will all the back-office functionality you need to build effective campaigns and generate a larger, more loyal customer base
What is SMS?
Short Message Service (SMS) is a communication service standardized in the GSM mobile communication system, using standardized communications protocols allowing the interchange of short text messages between mobile phone devices.
What is a shortcode?
Short codes (also known as short numbers) are special telephone numbers, significantly shorter than full telephone numbers, that can be used to address SMS and MMS messages from mobile phones or fixed phones. All mobile campaigns operate on a common short code that is approved by mobile carriers.
What is an "opt-in" process?
Any mobile campaign that is ongoing (Subscription) or Premium-rate requires an Opt-in procedure. This procedure starts with the user sending a text message with your Keyword to a specific shortcode. In many cases, the user will receive a message asking that they confirm their request to join your mobile campaign. By replying with CONFIRM, the user confirms their opt-in request to your mobile campaign. The user then receives a confirmation message stating the terms of the mobile campaign along with your contact information. Now, you are ready to start sending your user timely mobile alerts.
How can I promote my mobile campaign to my customers?
The best way to build your Opt-in database is to promote your mobile campaign through your existing promotional channels such as print, radio, television, internet, in-venue, packaged goods, and more. However, BlueWave Mobile also provides strategic marketing consulting for those interested in taking their mobile marketing to another level.
What cellular carriers do you support?
We support all major US carriers.
How do I access my BlueWave Mobile account?
Go to www.bluewavemobile.com and input your username and password. This can be done anytime, from anywhere, as long as you have an internet connection.
How long does it take before subscribers receive the messages I send out?
It depends on when you have scheduled the messages to go out. We do not guarantee delivery on messages. Most messages go out within a few minutes of when they were scheduled depending on the number of messages being sent at the time.
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How much does your service cost?
BlueWave Mobile provides the most affordable SMS/Text Marketing rates available in the industry today. Your account can be set up immediately, and you can begin building your subscriber database. BlueWave Mobile provides flexible plans designed to meet the needs of every type of business, large or small; and we will never charge for standard incoming messages from your subscribers. For more details, please visit our pricing page.
Aren't there strict rules and guidelines for mobile messaging campaigns?
Is BlueWave Mobile complaint? YES, the Mobile Marketing Association (MMA) has developed best practices guidelines for mobile messaging campaigns. With BlueWave Mobile, you don't have to worry. All BlueWave Mobile campaigns are pre-programmed to adhere to ALL Mobile Marketing Association guidelines for Best Practices.
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